Smart Agent is a carefully curated, bi-weekly email for real estate agents that want to get smarter at real estate, tech, marketing, sales and business. It’s all the stuff you need to know, but don’t have time to find
Below is the most recent edition. Enjoy!
Beginner’s Guide to Customer Conversion Funnel
One of the keys to running a successful business is to understand the customer buying process. Just because you’re selling something a consumer wants or needs doesn’t mean you are automatically in a position to make a sale.
How to Ensure Your Emails Land in Gmail’s Primary Tab
If recipients never see your marketing emails in their Gmail inboxes, the effort related to creating them is useless. Fortunately, you can decrease the likelihood that Gmail will think your messages are spam. Here are 8 ways to ensure your emails land in Gmail’s primary tab.
How to Drive Traffic to Your Website with Instagram
We already know that social media is a powerful marketing tool. Even if Google has said that social media is not a ranking factor (this is debatable—it very well might be), we’ve seen the importance of using social media to engage a community, build a brand’s voice, and promote content. However, once you build an audience on your social channels, how do you get their eyes from your beautifully curated feed to converting on your site?
An Argument Against Gated Content?
Gated content can be a legitimate way to increase a mailing list with potential leads. But Mark Shaefer challenges the conventional wisdom and this marketing “best practice” by suggesting a new view of gated content.
Live Stream, Shoot and Edit Like a Pro with Cinamaker
Cinamaker steps up your production game by enabling fast, simple and powerful multi-angle recording, editing and live streaming from your iOS or Android smartphones and tablets.